Case Study: Datavail

Tracking the Marketing and Sales Metrics that Matter

Learn how Datavail leveraged FunnelWise to automate a significant part of the reporting that previously consumed most of the marketing team’s time. Rather than manipulating data to compile results that quickly become outdated, Datavail now spends more time on data-backed recommendations that impact revenue.

“The clear line of sight FunnelWise provides helps us identify which marketing activities are the best use of our time and money. In the past year, we have increased our live event participation and number of executed campaigns by 50 percent.”

– Robin Caputo, Chief Marketing Officer

About Datavail: Datavail is North America’s largest pure play remote database management services firm, with more than 300 client companies and 500 employees. The Colorado-based company has quadrupled in size over the last four years and has been named in the Inc. 5000 Fastest Growing Private Companies list four years in a row.