Cheatsheet: Aging

Keeping Records Viable and People Accountable

Aging tells the truth. Records have a shelf life that diminishes with time; therefore, aging helps determine how much revenue is at risk. When you understand how long records spend in each stage, you can identify bottlenecks or where a breakdown in process is occurring in the revenue funnel.

The Aging Cheatsheet shares:

  • Why aging matters
  • What answers aging provides
  • Value of evaluating aging in each funnel stage

Download the cheatsheet to keep records from going stale and accurately predict revenue.

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