Cheatsheet: Activities

Fuel Your Revenue Engine with the Right Activities

Measuring activities allows companies to connect marketing and sales efforts to revenue. Understanding which ones effectively move leads from the top of the funnel to the bottom, where they become paying customers, allows sales and marketing to improve strategies and gain insight into which activities truly acquire customers.

The Activities Cheatsheet shares:

  • Why activities matters
  • What answers activities provides
  • Key aspects to measure
  • How service level agreements help manage activities

Download the cheatsheet to learn how to track this funnel metric and achieve optimal revenue growth.