I Crashed the Sales Assembly Summit 2018 and It Blew My Mind

  • The Importance of Data-Driven Service Level Agreements

    The Importance of Data-Driven Service Level Agreements

    Anyone who has spent any amount of time in the professional world knows that holding teams and individuals accountable is key in company success. While it’d be convenient to believe that all of the departments in all of our companies are self-motivated and interested only in the success of the organization, we know better. We […]

  • Knowing the Pace of Business

    Knowing the Pace of Business

    How many company retrospective meetings have you been to, where the sales team is alarmingly below their revenue goal for the quarter, but the sales manager tells everyone not to worry. “We have a few big deals in the pipeline that we’re working now, and they will probably close before the end of Q4,” he […]

  • Measuring Your Overall Funnel Effectiveness

    Measuring Your Overall Funnel Effectiveness

    Your marketing and sales funnel is a factory. You have bought a building, purchased equipment, and are paying laborers (your marketing and sales staff) to run the factory for you. The factory gets fed with raw materials (new leads and prospects), and the output is new paying customers for your business. How effective is your […]